“I like to find what drives myself or my client at the time. For instance, I was talking with a client yesterday and hit a hot topic in his business. He got so fired up that he had one of his best lifting sessions. It doesn’t only have to be gym motivated. Maybe you get someone excited about their kid’s baseball game, a trip they are going on, a hot topic in the news, whatever. There are many ways to spike someone’s adrenaline. Find it and go with it. It may surprise you what motivates them, or yourself!”
Justin Grinnell, CSCS, is the owner of State of Fitness in East Lansing, Michigan. Justin received his Bachelor of Science in kinesiology from Michigan State University specializing in exercise science, fitness leadership, athletic administration, and health promotion in 2004. He is a certified personal trainer through the National Academy of Sports Medicine (NASM), and the International Sports Sciences Association (ISSA). He also holds a certification from the National Strength and Conditioning Association (NSCA) as a Certified Strength and Conditioning Specialist (CSCS) and is CrossFit Level I certified.