Rihanna is no stranger to platinum status, which is why Puma quickly jumped at the opportunity to bring her on board as a brand ambassador. To further pump up their image as one of today’s most stylish brands, the popular athletic apparel and footwear company had Rihanna deck out in gear for their new “Train For Platinum” campaign.

Using #NoMatterWhat, the pop star flaunts her toned body and celeb profile in the video, while sporting an oversized bomber jacket and hip-hitting tracksuit bottoms. 

In the commercial, the singer asks, “Why do I train?” Her answer is simple, “I train to get stronger. To go further. To climb higher. To have the strength to cross oceans and realize my dreams on the other side.”