Terry Crews is on a roll. The former Muscle & Fitness cover star has his own series Brooklyn Nine-Nine, a book, Manhood: How to Be a Better Man-or Just Live with One, coming out in hardcover in May and has now added cool Super Bowl ad to his list of accomplishments.

We’ve known for a long time that Crews has a knack for comedy and producing memorable ads (Check out this Old Spice ad or this musical and muscular feat of advertising if you need reminders), but to star with the Muppets in a Super Bowl ad is testament that you are playing in the big leagues. The ad was to promote the Toyota Highlander, and as usual, Crews was in top shape for the shoot and rocked some of his signature moves. Check it out: